client + project

Seaport District, Pier 17
The Rooftop at Pier 17 - Ice skating
The Seaport FoodLab presented by Chase Sapphire Reserve

industry

Food & Beverage, Entertainment, Luxury, Recreation

when

August - November 2019

location

R17/The Greens at the South Street Seaport District in New York City

type

IRL
Dine + Drinks

responsibilities

Account Management
Budgeting & SOW
Catering
Creative Management
Construction Management
Custom Fabrication
Digital & Social
Event Management
Guest List Management
Operations & Logistics
Vendor Relations

details

• The Rooftop at Pier 17

  • First large, build-out, experiential rooftop activation

  • Second year of ice skating rink activation

  • 100,000+ attendees throughout the season

When you rebuild something after only building it once, would you say you are building it for the first time? That is what Pier 17 did; second year of the iconic rink , but a completely different layout and design.

This project perfectly shows my expertise of a Creative Experiential Producer; conceptualize with the client, manage the creative team, oversee and work in tandem with all vendors, operational and logistical technical and construction management, on-site client management, and lastly, the creative recap.

• The Seaport Foodlab by Chase

  • 5 national & international chefs

  • $150 per ticket

  • Michelin star food and beverage

  • October 22 - November 23 (Five week run)

  • Hired my interior designer from previous projects