client + project

J.C. Newman Diamond Crown Cigars
CigarBBQ

industry

Luxury, Food & Beverage, Travel

when

June - October 2014

location

National

type

Tour

responsibilities

Account Management
Brand Strategy
Catering
Creative Direction
Client Management
Contracts & SOW
Event Management
Public Relations
Sponsorship Procurement (Templeton Rye • Allagash Brewing Company)
Operations
Vendor Management
Venue Procurement

details

• 6 national markets

• 1,750 attendees

• 1,600 premium cigars sold

• 26 local chefs & mixologists

Cocktails. Cigars. Local BBQ. Can you think of a better way to spend a crisp, spring evening?

Pairing with local chefs, mixologists and international spirits like Tullamore Dew, Bwe brought cigar lovers together to benefit the Cigar Family Charitable Foundation, an organization operated by Arturo Fuente Cigars and J.C. Newman Cigar Co. Aimed to improve the lives of children and families in the Dominican Republic, CigarBQue took their global foundation on a national tour to Philadelphia, Denver, Austin, San Francisco, Washington D.C., and Atlanta. The Confidential Company executed this tour in 2015 using some of the venues and logistics from 2014.