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Briefed and hired thirteen days before load-in
SWP & Please Do Productions hired for all operations & permitting
Directly hired, managed, and scheduled eight PA’s
Three-day activation for Jeep 4x4 City Camp vignettes by GPJ
Live performances from The Royal Machines & LL Cool J
1,000 in attendance for concert + 990,000 watched the live stream
Budget: ALOT
This was my second time producing on a barge so I was the first person SWP called when they got the production ask.
My operational time was split between Domino Park and Hughes Marine, the same shipyard I spent six months at with Resy / Amex in 2021. Both at the shipyard and at Domino, I managed load-in, course-builds, trucking, build-outs, PA’s, and client needs. All operations were run by and through SWP & PDP.
During this time, 4Wall Entertainment was busy building the stage for the international artists while GPJ was curating four decade-vignettes starting showcasing a different Jeep Cherokee from 1970 - 2000’s.
Additional photos from 4Wall Entertainment’s stage production can be found here.
2026 Jeep Cherokee Reveal on a barge
